"American Psycho" The Musical
Next project: American Psycho The Musical. Not just as one of Patrick’s victims, but as the newest member of the theatre’s creative team. Here are some promo materials I made for our show.
SEASON TICKET ANNOUNCEMENT
To announce the ticket release for American Psycho The Musical, I remixed the movie’s famous business card scene with some carefully dubbed voiceovers.
PAINTING SAN FRANCISCO RED
Writing and assistant directing the promo video for American Psycho The Musical.
BEHIND-THE-SCENES VIDEOTAPES
A look behind the scenes of the rehearsal process of American Psycho The Musical.
CITIZEN PSYCHO SOCIAL STUNT
On opening night of American Psycho The Musical, we staged a stunt using the Citizen App, alerting followers of mysterious (fictional) crimes happening around the area and building a scintillating buzz around our first curtain.
Serial Killer Takeover
To promote San Francisco’s American Psycho The Musical, I ran the Ray of Light Theatre’s social media accounts as the famed fictional serial killer Patrick Bateman, tagging local hotspots as I posted around the city. A lot of people loved it. Some people hated it. Everyone was talking about it.
📍San Francisco
Good morning, San Francisco. Patrick Bateman speaking. Against their better judgement, @roltheatre has given me a smartphone and the login credentials to their social media accounts. They’ve requested I come on here and promote their production of American Psycho. Follow this week as I attempt to make meaning out of my empty existence by posting it on here like the rest of you 21st Century robot fucks. #SFPsycho
📍Salesforce Tower
Meeting with Mark Benioff to discuss brand partners for 2020 #Dreamforce. Non-disclosure prohibits sharing photos from the top of the tower but the view is as breathtaking as one would imagine. Lucky guy that Benioff. A little too lucky. #SFPsycho
📍Benu Restaurant
Dinner at @benu tonight, the only place I’ll eat south of Market. If you ask me it should only have two Michelin stars but I give it a pass because the service is unrivaled. Thanks to the Maitre d’ for squeezing me in last minute. Menu highlight: the deconstructed pork wrap. This chef really knows how to break down an animal. #SFPsycho
📍Equinox Pine Street
Early morning spin at @equinox followed by upper body lift. Imperative to get in and out of the gym before all the lard buckets roll in and stink up the place. I wish they would all wobble their sad, saggy asses back to Planet Fitness. Home to attempt to honey almond scrub their image off the walls of my brain. #SFPsycho
📍SHN Orpheum Theatre
Evening at the theatre with Evelyn. Avoided seeing this overhyped immigrant sob story for as long as possible but what Evelyn wants, Evelyn gets. I heard they don’t allow any white actors to even audition for this show. #SFPsycho
📍Lazy Bear
Yet another disappointing trip to The Mission District. Was not charmed by the gingham decor, the communal seating or the literal gummy bear dessert. Michelin is giving more handouts than the government these days. Lazy, indeed. #SFPsycho
📍The Battery Social Club
Lunch meeting at @thebatterysf today. Unfortunately the club has a strict no-phone policy, so SF’s B-List will just have to imagine what’s happening inside. High ceilings, hardwood floors and taxidermy on every wall. One of the most stunning examples of interior design in the city. But then again, I’m a sucker for a severed head. #SFPsycho
📍Bay Club
Quick dive off the deep end at @bayclubsf. Not many people know that swimming burns 15% more calories per hour than running. Plus it drowns out the sounds of the middle-class scum at this so-called “members only” club. Gives me time to plot. I mean think. #SFPsycho
📍SFMOMA
Just trying to feel something. #SFPsycho
📍St. Regis
A room with a view. And a large freezer. My favorite. Goodbye from the St. Regis. #SFPsycho
📍Kokkari
Lunch with Dara Khosrowshahi to discuss @uber’s $3.1 billion acquisition of @careem. For him, ravioli of wild nettles & ricotta cheese. For me, grilled lamb chops. Straight off the bone. Exquisite. #SFPsycho
📍Financial District
Takeover takeaways: Social media is the cesspool of the internet. Someone take this thing away from me. If you want to reach me, come see American Psycho The Musical, running until June 8 at the Victoria Theater. Bateman, out ✌🏻 #SFPsycho
OPENING NIGHT
Production photos from American Psycho The Musical. Photos by Nick Otto.
VIDEO DESIGN
Projections by Erik Scanlon. Directed by Jason Hoover.